Growth of United Press from a small news agency to one that covers numerous fields
United Press is actually a reputed news agency that carries with itself an experience of a century. Established in 1907, this news agency was at the same league as many of the most prominent and successful news agencies including Reuters and Associated Press. The chief publication of the United Press was its afternoon newspapers that were very comprehensive and carried information of all spheres such as sports, entertainment, health, world news etc. Though with the decline in newspaper publication because of the elevated rise in popularity of news on the television, United Press proceeded the road of decline. However, from the year 2000, this news agency was bought over by the company News World Communication and this activity contributed to a substantial change in the fortunes of United Press International.
Following the incorporation of the news agency under the umbrella of News World Communication, there were a number of changes which were incorporated in the format in the publication. The publication began exploring opportunities past the arena of domestic and international news and made its foray into the world of sports, entertainment, business, science and health. It also aimed to reach a wider audience and also hence began filing its news articles nit just in English but in Arabic and Spanish too.
Along with this alteration of format United Press began to expand globally and established offices in countries such as London, Beirut, Santiago, Hong Kong, Tokyo and Seoul having its headquarters tucked away in Washington D.C. They chose Washington as the location for establishing their headquarters as this state was the hub of all of the policy making organizations irrespective of them being government bodies or non government bodies. It is due to the exhaustive, in dept, comprehensive and qualitative information that this news agency provides that it has achieved the status to become one of the leading providers of critical information to a number of organizations like media units, business houses and several government organizations.
The news content and stories are published each day on their active website called upi.com. This excellent website has a very wide reach and it has a web-based audience which is growing really fast. It’s been estimated that almost over 2.8 people visit this website every month and they have been seeing a consistent surge in these numbers.
The reason for this escalating reader base could be attributed to the wide range of products that this news agency offers in 2 formats; one that of news analysis and the other that of news briefs. Apart from this in addition they function as a sports news agency, a business news agency, a science and health news agency etc, providing detailed reports and sector analysis of every of those divisions. Apart from offering case specific information, the United Press news agency has on offer a more traditional news format called News track that collates information from all the news sources.